Social Media Content & Ads

Stop the scroll. Start the bookings.

Shorts, reels and ads for therapists. Ethical, on-brand, done for you.

  • Hooks in 3 seconds
  • 3-month money-back guarantee
  • Ad-policy safe

Made for

Showreel

Work I have created for clients.

Real shorts and ads made for practices and businesses. Tap any video to watch it with sound.

Sound familiar?

Why most therapist content gets scrolled past.

Great therapists often post good advice that nobody sees. These four things are usually why.

The first second is wasted

A slow intro, a logo or "Hi everyone" loses viewers before the real message starts.

No captions

Many people watch with the sound off. Without captions, the message never lands.

Ads get rejected

Health ads that imply a viewer has a condition are routinely turned down by Meta and Google review.

No time to film or edit

Scripting, filming, editing and posting every week is a second job on top of your clients.

What I make

Content that builds trust. Ads that bring enquiries.

Use one or both. Organic content keeps you visible; ads put you in front of people searching now.

Organic

Social media content

Short-form video and posts that teach, reassure and show what working with you feels like.

  • Shorts & reels, scripted and edited
  • Carousels & educational posts
  • Captions, hooks & hashtags
  • Monthly content calendar
  • Profile & bio optimisation
Paid

Ads that book sessions

Policy-safe ads with scroll-stopping creative, sent to a page built to turn interest into a booked call.

  • Meta ads for Facebook & Instagram
  • Google Search & YouTube ads
  • Video & image ad creatives
  • Landing pages that convert
  • Tracking & monthly reports

Pricing

Simple plans. Start free.

Try 3 videos on the house, then pick a plan, backed by a 3-month money-back guarantee.

No cost

Free Trial

See the quality before you commit.

$0free trial

Claim my free videos
  • 3 high-engaging videos
  • Made for your brand

Starter

A steady, consistent presence.

$29/month

Start with Starter
  • 4 videos a month
  • 6 image posts a month
  • Titles & descriptions
  • Facebook, Instagram & YouTube
  • #Hashtag research
  • We manage & upload to your accounts
  • 3-month money-back guarantee
Best value

Growth

Show up almost every day.

$99/month

Grow with Growth
  • 12 videos a month
  • 10 image posts a month
  • Titles & descriptions
  • Facebook, Instagram & YouTube
  • #Hashtag research
  • We manage & upload to your accounts
  • 3-month money-back guarantee

3-month money-back guarantee

Not happy with your content within your first 3 months on Starter or Growth? Tell me, and you get your money back.

Prices in USD. Need paid ads as well? Ask for an ads quote.

Behind the edit

The anatomy of a scroll-stopping short.

Every video follows the same four beats, tuned for a calm, trustworthy therapy brand.

  1. 0–3sThe hook

    A clear, human line on screen in the very first frame, so the right person stops.

  2. 3–20sThe value

    One useful idea, explained simply, with captions people can follow on mute.

  3. 20–27sThe trust

    Who you are and how you work, shown calmly, with no hard sell.

  4. 27–30sThe ask

    One gentle next step: follow, save, or book a free call.

Policy-safe and ethical

Ads that pass review, and respect your clients.

Health advertising has rules most marketers miss. Every video and ad follows them, and you approve everything first.

No personal-attribute claims

Meta does not allow ads that assert or imply someone's mental health, like "Are you struggling with anxiety?". I write around it.

No health retargeting

No ads that follow people around because of what they searched or visited, in line with Google's personalised advertising policy.

Client confidentiality

No client stories, testimonials or identifiable details, in any post, video or ad.

Honest claims only

No outcome promises or before-and-after framing. Education and invitation, never pressure.

How it works

From idea to published, every month.

A short check-in is all it takes from you. I handle the scripts, the edit and the ads.

  1. 01

    Brief & goals

    Your audience, tone, topics to avoid and what success looks like.

  2. 02

    Hooks & scripts

    A month of video ideas and ad concepts with hooks written for each.

  3. 03

    Create & edit

    Filming guidance or your own clips, edited with captions, music and branding.

  4. 04

    You approve

    Review every video and ad in one place, with changes before anything goes live.

  5. 05

    Publish & optimise

    Posts go out on schedule, ads run and improve, and a monthly report shows what works.

Questions

Content and ads questions, answered.

Anything else? Send me a message.

Do I have to appear on camera?

No. Text-led shorts, b-roll, animated captions and voiceovers work well without your face. If you would like to be on camera, I script it so filming takes minutes, then edit it for you.

Can you edit videos I record on my phone?

Yes. Send your raw clips and I cut them, add captions, music, your branding and a strong hook, ready for each platform.

Which platforms do you create for?

For organic content: Instagram Reels, YouTube Shorts, TikTok, Facebook and LinkedIn. For ads: Meta (Facebook and Instagram) and Google (Search and YouTube). We focus on where your future clients actually spend time.

Are ads allowed for therapy services?

Yes, within Meta and Google health advertising policies. That means no copy that implies a viewer has a condition, no health-based retargeting and honest claims. I write and set up every ad to pass review.

What do I get in the free trial?

Three high-engaging videos made for your brand, at no cost, so you can see the quality and style before choosing a monthly plan.

Is there a money-back guarantee?

Yes. Starter and Growth come with a 3-month money-back guarantee. If you are not happy with your content within your first 3 months, tell me and you get your money back.

What is the difference between Starter and Growth?

Starter gives you 4 videos and 6 image posts a month. Growth gives you 12 videos and 10 image posts a month. Both include titles and descriptions, hashtag research, and managing and uploading to your Facebook, Instagram and YouTube accounts.

How much should I spend on ads?

It depends on your location, specialities and goals, so I recommend a starting budget after a free audit. Ad spend is usually paid directly to Meta or Google, separate from the creative and management work.

Is the content ethical for a therapist?

Yes. Content stays educational, never includes client details or stories, never promises outcomes and never solicits testimonials. Nothing is published until you approve it.

Will this bring me new clients?

Good content and well-run ads build visibility and trust, so people already know you when they are ready to reach out. It works best alongside a clear website. No one can honestly guarantee client numbers.

Free content & ads call

Ready to stop the scroll?
Let's make your first video.

Start with 3 free videos, then choose a plan backed by a 3-month money-back guarantee. Tell me about your practice and I will take it from there.

  • Replies within 24 hours
  • Working with practitioners worldwide